Sängfabriken

Product & lifestyle campaign /
Social media & digital channels

Lifestyle spots for the Pure Beds line.

Focus on craft and comfort with a warm, understated grade. Built for digital channels with social cut-downs.

2025

Role: DoP, edit, grade

Deliverables: 16:9 master │ 9:16 │
15–30s variants

Approach: warm lifestyle tone, craft details, soft grade